Early Access — Sizzle is live and evolving fast. Help shape it

Helping great products and brands be made, discovered, tried, and purchased.

Sizzle helps more people find and experience great product and brands, while helping the brands, retailers, buyers, hosts, and other businesses make more of that happen.

Food and beverage products being showcased at an activation event

For people

Discover your next thing to try, love, and come back to

Browse offers, tastings, events, and new products from brands all over the country, and turn first discovery into everyday favourites.

Offers & freebiesTastings & eventsNew Products
or explore first

For the people and businesses making and supplying products and helping discovery, trial, and enjoyment happen

Help great products get made, discovered, tried, chosen, and enjoyed again

Whether you make products, source and sell them, or create places and moments where people discover them, Sizzle helps you turn first interest into real experiences and repeat momentum.

For Brands

Get Seen. Get Tried. Get Bought.

Run sampling campaigns, promotions, limited-time offers, retail demos, and venue pop-ups — or attend expos and pitch events to meet buyers face-to-face. Sizzle helps you plan, create, and execute a range of initiatives that get your products seen and tried.

Create and manage initiatives from your dashboard — from consumer sampling to buyer pitch events. Sizzle supports the creative and execution so you can focus on your product.

Learn more about Sizzle for Brands
For Buyers and Retailers

Connect With Great Brands. Attract People Into Your Stores.

Browse brands, explore new products, and connect directly with the people behind them. Host in-store demos, run promotions and sampling events that attract consumers into your store, collaborate on joint initiatives — Sizzle makes it easy to bring fresh products to your shelves and customers through your door.

Brands bring the product and the ideas — you provide the space and the audience. Run initiatives together that drive foot traffic and give consumers a reason to visit.

Learn more about Sizzle for Retailers

Join Sizzle early

Discover products worth trying, or get yours in front of the right people. One platform for consumers, brands, and trade.

How do you want to use Sizzle today?

Whether you're here to discover something new for yourself, grow a product, or help create the places and moments where discovery happens, we'll point you in the right direction.

I love discovering and trying new things

I want to discover products, find offers, attend tastings & experiences

Explore Offers and Experiences

I make CPG products

I'm a brand, producer, grower, or manufacturer of CPG products

Keep reading

I source or sell CPG products

I'm a buyer, retailer, importer, or distributor of CPG products

Keep reading

Explore Hubs

From idea to live initiative in 3 steps

Whether it's a consumer promotion, a buyer pitch event, or an in-store activation.

Step 01

Choose your initiative

Consumer promotions, sampling, buyer expos, pitch events — pick what fits.

Step 02

Set up & target

Define your audience, location, and format. Connect with venues, retailers, or go direct.

Step 03

Launch & iterate

Go live fast, learn what works, and try the next thing.

No more excuses.

Start doing and getting results.

Without Sizzle
  • No idea where to start or what to try
  • Cold outreach to venues, retailers, and buyers
  • Weeks of planning before anything goes live
  • Hard to try new things when everything is manual
  • Miss out on expos, pitch events, and meetups you didn't know about
Better way
With Sizzle
  • Ready-made initiative ideas for consumers and buyers
  • Pre-qualified venues, retailers, and partners already on the platform
  • Launch promotions, sampling, offers, and activations in days
  • Discover expos, pitch events, and brand-buyer meetups
  • One place to plan, set up, and execute — try more with less effort

Run your own initiatives and leverage others

From sampling to retail pitches—everything you need to drive awareness, trial, consumer sales, and buyer interest.

Sampling Campaign

Get your product into the hands of real consumers at gyms, offices, or events.

ConsumerTrial + awareness

Limited-Time Offer

Run a targeted discount or bundle to drive first purchase and repeat trial.

ConsumerTrial + conversion

Buyer Pitch Event

Present your products to retailers and buyers at curated pitch sessions.

Buyer / RetailerListings + distribution

Food & Bev Expo

Discover and register for industry expos and trade shows to meet buyers face-to-face.

Buyer / RetailerAwareness + relationships

Retail Demo Day

Coordinate in-store demos with retail partners to drive immediate purchase.

ConsumerTrial + sales

Venue Pop-Up

Feature your product in cafes, bars, or hospitality venues for organic discovery.

ConsumerAwareness + trial

Ready to get started?

Whether you're here to discover great products or grow your brand, sign up and start making things happen.

Host experiences at your place

Brands want real people to try their products. Offer your office, campus, or public venue as a testing ground and unlock free samples, pop-ups, and activations for your team.

Free & discounted products for your people
Boost morale with fun brand experiences
Seamless pop-ups, sampling & drop-offs

Start Now

For People

Discover products and experiences worth trying

Explore offers, tastings, events, and new products, then share what you think and find more of what fits.

Explore What's On
Brands & Trade

Create discovery, trial, and repeat

Launch activations, connect with buyers and retailers, and get your products in front of the right people in the right settings.

Browse Opportunities
Hosts

Bring great experiences to your place

Offer your venue, workplace, campus, or event space for activations that give your people something enjoyable and memorable.

Host Opportunities

Don't miss out

Join Sizzle to explore what's on, connect with brands and buyers, or launch your next activation.